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FAQ
What is your primary area of expertise in digital marketing?
My primary area of expertise is in digital marketing management. I have experience managing campaigns for numerous brands, developing strategies, and working with various platforms like Google Ads and Meta Business Suite. My role as a Digital Marketing Manager at ICON points to a strong command of overall digital marketing operations.
Can you elaborate on your experience with paid advertising?
My highlights and experience with paid media strategies are for over 48 industries, including startups and the private sector in the NA region. I have managed a USD 1.2M budget for Roku Inc. and Microsoft. I have a strong understanding of paid advertising channels like Google Ads, social media advertising, and potentially others.
What are your key skills in digital marketing?
Some of my core skills are; Google Tools: GA/GSC/Google Ads, SEO/PPC/CRO/SEM Audit, Media Buying/Planning, Budget Management, Content Calendar, Communication & Interpersonal Skills, Graphic Design & Visual Content Creation, Data Analysis & Reporting, Digital Public Relations, and more.
What are your educational qualifications and certifications?
I hold a Bachelor’s degree in Business Marketing and have several certifications like; Professional Digital Marketing Level 6 from CIM/Oxford College of Marketing, Meta Business Suite Certification, Google Ads Certification and more.
What are your career goals?
I have a desire for continued growth in digital marketing management. My experience with various roles and industries indicates a willingness to take on new challenges and expand my expertise. I could potentially aim for leadership positions, such as Head of Digital Marketing or a similar role where I can oversee and strategize for a company’s entire digital presence.
